Privacy policy

The German Animal Welfare Federation takes the protection of personal data very seriously. For this reason, we would like to inform the users of our website about what data is stored and how this data is used.

The applicable data protection regulations, in particular the General Data Protection Regulation (GDPR) and the Federal Data Protection Act, oblige us to handle the data of the users of our website properly and for the intended purpose. We would like to inform you below about which data we collect and how the data is processed or used in detail.

Data protection information on data processingIn accordance with Articles 13, 14 and 21 of the General Data Protection Regulation (GDPR)

This part of the data protection information for customers, interested parties and other natural persons is valid from May 25, 2018.

Responsible body within the meaning of data protection law:

Deutscher Tierschutzbund e.V.
Zentrale Dienste
In der Raste 10
53129 Bonn
Phone: 0228-604960
Email: datenschutz(at)tierschutzbund.de

Contact details of our data protection officer:

HEC Harald Eul Consulting GmbH
Data Protection Officer Deutscher Tierschutzbund e.V.
Auf der Höhe 34
50321 Brühl
Email: datenschutz-tierschutzbund(at)he-c.de

We process personal data in accordance with the provisions of the General Data Protection Regulation (GDPR), the German Federal Data Protection Act (BDSG) and other applicable data protection regulations (details below). Which data is processed in detail and how it is used depends largely on the services requested or agreed in each case. Further details or additions to the purposes of data processing can be found in the respective contract documents, forms, a declaration of consent and/or other information provided to you (e.g. as part of the use of our website or our terms and conditions). In addition, this data protection information may be updated from time to time, as you can see from this website.

The processing of personal data takes place for the execution of our contracts with you and the execution of your orders, administration of donations and issuing of donation receipts as well as for the execution of measures and activities in the context of pre-contractual relationships, e.g. with interested parties. In particular, the processing serves to provide services in accordance with your orders and wishes and includes the services, measures and activities necessary for this. This essentially includes contract-related communication with you, the corresponding billing and associated payment transactions, credit checks, the verifiability of transactions, orders and other agreements as well as for quality control through appropriate documentation, goodwill procedures, measures to control and optimize business processes and to fulfill general due diligence obligations, management and control by affiliated companies (e.g. parent company, joint venture), statistical data processing. (e.g. parent company, joint venture), statistical evaluations for corporate management, cost recording and controlling, reporting, internal and external communication, emergency management, billing and tax assessment of operational services, risk management, assertion of legal claims and defense in legal disputes; ensuring IT security (e.g. system and plausibility checks). IT security (including system and plausibility tests) and general security, including building and plant security, safeguarding and exercising domiciliary rights (e.g. through access controls); ensuring the integrity, authenticity and availability of data, preventing and investigating criminal offenses; monitoring by supervisory bodies or supervisory authorities (e.g. auditing).

Beyond the actual fulfillment of the contract or preliminary contract, we may process your data if it is necessary to protect our legitimate interests or those of third parties, in particular for the purposes of

  • advertising or market and opinion research, provided you have not objected to the use of your data
  • obtaining information and exchanging data with credit agencies, insofar as this goes beyond our economic risk
  • the examination and optimization of procedures for needs analysis
  • the further development of services and products as well as existing systems and processes
  • enriching our data, for example by using or researching publicly available data
  • applications for admission and subsidies, e.g. for EÜR, FA notifications, articles of association, minutes of general meetings, etc.
  • benchmarking
  • the assertion of legal claims and defense in legal disputes that are not directly attributable to the contractual relationship
  • the limited storage of data if deletion is not possible or only possible with disproportionate effort due to the special type of storage
  • the development of scoring systems or automated decision-making processes
  • the prevention and investigation of criminal offenses, unless exclusively for the fulfillment of legal requirements
  • building and plant security (e.g. through access controls, insofar as they go beyond the general duty of care)
  • internal and external investigations (security checks)
  • obtaining and maintaining certifications under private law or from public authorities
  • the anonymization of personal data
  • internal fraud or abuse prevention in connection with the fulfillment of a contract as well as pre-contractual measures, unless exclusively for the fulfillment of legal requirements

Your personal data may also be processed for certain purposes (e.g. use of your e-mail address for marketing purposes) on the basis of your consent. As a rule, you can withdraw this consent at any time.

The personal data and signatures entered in signature lists or when casting a vote on an online petition will be stored by us and handed over to politicians/institutions/responsible parties once a certain voting target has been reached. We would like to point out that this is a long-term concern and that it is therefore not yet possible to predict exactly when the necessary voting target will be reached in order to lend weight to our concern. Once the signature list has been handed over, your data will of course be deleted or destroyed by us in accordance with legal regulations. In exceptional cases, it may be that the collection of signatures is stopped and no handover takes place (for example, if the demand for the collection of signatures has already been implemented before the voting target is reached). Of course, we will then also delete or destroy your data in accordance with the statutory provisions.

This also applies to the revocation of declarations of consent that were issued to us before the GDPR came into force, i.e. before May 25, 2018. You will be informed separately about the purposes and consequences of withdrawing or not granting consent in the corresponding text of the consent.

In principle, the revocation of consent is only effective for the future. Processing that took place before consent was withdrawn is not affected and remains lawful.

Like everyone involved in business, we are subject to a variety of legal obligations. These are primarily legal requirements (e.g. Works Constitution Act, Social Security Code, commercial and tax laws, General Equal Treatment Act, Civil Code, Tax Code), but may also include regulatory or other official requirements (e.g. employers' liability insurance association). The purposes of processing include identity and age verification, fraud and money laundering prevention and criminal offenses that endanger assets, the fulfillment of control and reporting obligations under tax law and the archiving of data for the purposes of data protection and data security as well as audits by tax and other authorities. In addition, the disclosure of personal data may become necessary in the context of official/judicial measures for the purposes of gathering evidence, criminal prosecution or the enforcement of civil law claims.

Insofar as this is necessary for the provision of our services, we process personal data legitimately received from other companies or other third parties (e.g. quality assessment or complaints from customers/suppliers/consumers). We also process personal data that we have legitimately taken, received or acquired from publicly accessible sources (e.g. telephone directories, commercial and association registers, population registers, debtor registers, land registers, press, internet and other media) and are permitted to process. Relevant personal data categories may include in particular

  • Personal data (name, date of birth, place of birth, nationality, marital status, profession/industry and comparable data)
  • Contact details (address, e-mail address, telephone number and similar data)
  • Confirmation of payment/cover for bank and credit cards
  • Information about your financial situation (creditworthiness data including scoring, i.e. data to assess the economic risk)
  • History from the interested party to the will donor
  • Data about your use of the telemedia we offer (e.g. time of accessing our websites, apps or newsletters, pages/links clicked on by us or entries and comparable data)
  • Livestock traffic regulation number (VVVO no.)
  • Stable numbers
  • Farm data
  • Certification protocols and inspection reports
  • Print numbers
  • Animal data

Within our company, those internal departments or organizational units receive your data that need it to fulfil our contractual and legal obligations or as part of the processing and implementation of our legitimate interest. Your data will only be passed on to external parties

  • in connection with the processing of contracts
  • for the purpose of fulfilling legal requirements according to which we are obliged to provide information, report or pass on data or the passing on of data is in the public interest (see section 2.4)
  • insofar as external service providers process data on our behalf as processors or function providers (e.g. external data centers, support/maintenance of EDP/IT applications, archiving, document processing, call center services, compliance services, controlling, data validation or plausibility checks, data destruction, purchasing/procurement, customer administration, marketing, media technology, research, risk controlling, billing, telephony, website management, auditing services, credit institutions, printing companies or companies for data disposal, courier services, logistics)
  • on the basis of our legitimate interest or the legitimate interest of the third party for the purposes mentioned in section 2.2 (e.g. to authorities, credit agencies, debt collection agencies, lawyers, courts, experts, group companies, national associations, member associations and committees and supervisory bodies)
  • if you have given us your consent to transfer your data to third parties.

We will not pass on your data to third parties beyond this . If we commission service providers as part of order processing, your data will be subject to the same security standards as we do. In all other cases, the recipients may only use the data for the purposes for which it was transmitted to you.

We process and store your data for the duration of our business relationship. This also includes the initiation of a contract (pre-contractual legal relationship) and the execution of a contract.

In addition, we are subject to various retention and documentation obligations arising from the German Commercial Code (HGB), the German Value Added Tax Act (UStG), the German Value Added Tax Act Implementation Ordinance (UStG-DV) and the German Fiscal Code (AO), among others. The retention and documentation periods specified there are up to ten years after the end of the business relationship or the pre-contractual legal relationship.

Furthermore, special statutory provisions may require a longer retention period, such as the probate of wills, certificates of inheritance, land register documents and the preservation of evidence within the framework of statutory limitation periods. According to §§ 195 ff. of the German Civil Code (BGB), the regular limitation period is three years; however, limitation periods of up to 30 years may also be applicable.

If the data are no longer required for the fulfillment of contractual or legal obligations and rights, they are regularly deleted, unless their - temporary - further processing is necessary to fulfill the purposes listed under section 2.2 for an overriding legitimate interest. Such an overriding legitimate interest also exists, for example, if deletion is not possible or only possible with disproportionately high effort due to the special type of storage and processing for other purposes is excluded by suitable technical and organizational measures.

Data is transferred to bodies in countries outside the European Union or the European Economic Area if it is necessary for the execution of an order/contract from or with you, if it is required by law (e.g. reporting obligations under tax law), if it is in our or a third party's legitimate interest or if you have given us your consent.

Your data may also be processed in a third country in connection with the involvement of service providers as part of order processing. If there is no decision by the EU Commission on an adequate level of data protection for the country in question or for specific sectors in a third country, corresponding contracts (such as EU standard contracts) and additional measures may be used as the basis for the transfer. Information on the suitable or appropriate guarantees and the possibility of obtaining a copy from you can be obtained from the company data protection officer on request.

Under certain conditions, you can assert your data protection rights against us

  • You have the right to receive information from us about your data stored by us in accordance with the provisions of Art. 15 GDPR (possibly with restrictions in accordance with Section 34 BDSG).
  • At your request, we will correct the data stored about you in accordance with Art. 16 GDPR if it is inaccurate or incorrect.
  • If you wish, we will delete your data in accordance with the principles of Art. 17 GDPR, provided that other legal regulations (e.g. statutory retention obligations or the restrictions according to § 35 BDSG) or an overriding interest on our part (e.g. to defend our rights and claims) do not conflict with this.
  • Taking into account the requirements of Art. 18 GDPR, you can request that we restrict the processing of your data.
  • Furthermore, you can object to the processing of your data in accordance with Art. 21 GDPR, on the basis of which we must stop processing your data. However, this right to object only applies if there are very special circumstances relating to your personal situation, whereby our company's rights may conflict with your right to object.
  • You also have the right to receive your data in a structured, commonly used and machine-readable format or to transmit it to a third party in accordance with the requirements of Art. 20 GDPR.
  • In addition, you have the right to withdraw your consent to the processing of personal data at any time with effect for the future (see section 2.3).
  • You also have the right to lodge a complaint with a data protection supervisory authority (Art. 77 GDPR). However, we recommend that you always address a complaint to our data protection officer first.

If possible, your requests to exercise your rights should be addressed in writing to the address given above or directly to our data protection officer.

You only need to provide the data that is required for the establishment and execution of a business relationship or for a pre-contractual relationship with us or that we are legally obliged to collect. Without this data, we will generally not be able to conclude or perform the contract or service. This may also relate to data required later in the course of the business relationship. If we request additional data from you, you will be informed separately of the voluntary nature of the information.

We do not use any purely automated decision-making processes in accordance with Article 22 GDPR. If we do use such a procedure in individual cases in the future, we will inform you of this separately if this is required by law. In some circumstances, we may process your data with the aim of evaluating certain personal aspects.

In order to provide you with targeted information and advice on donation opportunities, sponsorships, products and projects, we may use evaluation tools. These enable us to provide needs-based advice, services, communication and advertising, including market and opinion research.

Information on nationality and special categories of personal data in accordance with Art. 9 GDPR are not processed.

Information about your right to object Art. 21 GDPR

You have the right to object at any time to the processing of your data on the basis of Art. 6 (1) f GDPR (data processing on the basis of a balancing of interests) or Art. 6 (1) e GDPR (data processing in the public interest) if there are reasons for this arising from your particular situation.

If you object, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the establishment, exercise or defense of legal claims.

We may also process your personal data for direct marketing purposes. If you do not wish to receive advertising, you have the right to object to this at any time. We will observe this objection for the future. We will no longer process your data for direct marketing purposes if you object to processing for these purposes.

The objection can be made in writing and should preferably be addressed to

Deutscher Tierschutzbund e.V.
Zentrale Dienste
In der Raste 10
53129 Bonn
E-mail: datenschutz[at]tierschutzbund.de

Our privacy policy and the information on data protection regarding our data processing in accordance with Articles 13, 14 and 21 GDPR may change from time to time. We will publish all changes on this page. Older versions are available for you to view in an archive.

Status: April 16, 2018

Data protection information part 2Supplementary privacy policy for our website

This privacy policy applies to www.tierschutzbund.de.

Data collection and processing for access from the Internet

When you visit our website, our web servers temporarily store every access in a log file. The following data is recorded and stored until it is automatically deleted:

  • IP address of the requesting computer
  • Date and time of access
  • Name and URL of the file accessed
  • Amount of data transferred
  • Notification of whether the retrieval was successful
  • Identification data of the browser and operating system used
  • Website from which the access was made
  • Name of your Internet access provider.

This data is processed for the purpose of enabling the use of the website (connection establishment), system security, technical administration of the network infrastructure and optimization of the website. The IP address is only evaluated in the event of attacks on the network infrastructure of the German Animal Welfare Federation or for other data security reasons.

Collection, storage and use of data

Any use of your personal data by us will be for the purposes stated or permitted by law and to the extent necessary to achieve these purposes. Personal data is individual information about the personal or factual circumstances of an identified or identifiable natural person. This includes name, address, telephone or fax number, e-mail address, but also information on personal interests or your donation behavior, if this information can be directly or indirectly attributed to you personally.

We store and process your personal data in particular for the following purposes:

  1. to carry out the collection of donations or memberships commissioned by you
  2. to maintain the ongoing support relationship
  3. for the purpose of responding to your inquiries
  4. to subscribe to the newsletter
  5. for the purpose of providing our internal area for animal welfare associations and state animal welfare associations
  6. to manage the seminars and events you have attended

Personal data will only be transferred to state institutions and authorities within the framework of legal regulations or if the transfer is necessary for legal or criminal prosecution in the event of attacks on our network infrastructure. Any service providers used in the course of processing will only receive the data required to fulfill their tasks. Data will only be transferred to other bodies (third parties) to the extent permitted by law. Beyond this, your data will not be passed on to third parties.

Newsletter

If you have given us your consent, we will send you information from the German Animal Welfare Federation on the subject of animal welfare by e-mail as part of our newsletter, which you can unsubscribe from at any time. We use the so-called double opt-in procedure. A confirmation e-mail will first be sent to the e-mail address you have provided, asking you to confirm your registration. The registration only becomes effective when you click on the activation link contained in the confirmation e-mail. We use your data transmitted to us exclusively for sending the newsletter, which may contain information or offers. Your name will be stored so that we can address you personally as the recipient of the newsletter. As part of the newsletter registration process, we also store the time of your registration and confirmation in order to be able to prove that our newsletter recipients have properly registered.

You can revoke your consent to the storage of your data and its use for sending the newsletter at any time by clicking on the link provided in every newsletter e-mail.

Cookies

Cookies are small text files that are stored on the Internet user's PC. They are used to control the Internet connection during your visit to our website. At the same time, these cookies provide us with information that enables us to optimize our websites to the needs of our visitors. Some cookies are only stored by your browser for the duration of your visit to the website (session cookies), while others are stored for longer periods (persistent cookies).

The session cookie, which is set each time you access a page, is only present during your online session and becomes inactive as soon as you close your browser software. It is only required for technical communication between the browser and the web server.

You can also view our websites without cookies, although functionality may be limited. You can also prevent cookies from being saved by making the appropriate settings in your browser. If you do not accept cookies, this may restrict the functionality of our services.

If personal data may be transferred to the USA as part of the services described below, we would like to point out that the USA has a level of data protection which, in the opinion of the ECJ, does not currently fully meet the level of data protection in the EU. There is currently no adequacy decision by the European Commission or suitable guarantees. In particular, there is a risk or it cannot be ruled out that government authorities may also gain access to this data within the framework of the laws applicable there - with only limited legal protection options.

Privacy-friendly social media buttons according to the Shariff solution

For data protection reasons, we have deliberately decided against using direct plugins from social networks on our websites. Instead, we use the solution of the c't project "Shariff": With the help of Shariff, you can determine yourself whether and when data is transmitted to the operators of the respective social networks. Therefore, when you visit our websites, no data is automatically transmitted to social networks such as Facebook, Twitter or WhatsApp (only available on mobile devices). Only when you actively click on the respective button yourself does your internet browser establish a connection to the servers of the respective social network and transmit data on your use to the respective operator of the social network.

We have no influence on the type and scope of the data that is then collected by the social networks. The purpose and scope of the data collection and the further processing and use of the data by the respective social networks as well as your rights in this regard and setting options for protecting your privacy can be found in the data protection notices of the respective social networks, for Facebook at www.facebook.com/about/privacy andwww.facebook.com/help. Further information on the use of data by "Twitter" or WhatsApp can be found at www.twitter.com/privacy at https://www.whatsapp.com/legal.

If you do not want the respective social network to receive data about your use or your surfing behavior, etc., please do not click on the integrated social media buttons.

Use of Google Analytics and Google Ads

If you have given us your voluntary consent, which can be revoked at any time, we use Google Analytics on this website, a web analysis service of Google Ireland Limited, Gordon House, 4 Barrow Street, Dublin, D04 E5W5, Ireland ("Google") with the involvement of the US parent company Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, in order to analyze and regularly improve the use of this website and to be able to use the statistics obtained to make our offer more interesting for you as a user.

In exceptional cases, personal data is also transferred to the USA and stored there. In principle, the USA has a level of data protection which, in the opinion of the ECJ, does not fully match the level of data protection in the EU. There is no adequacy decision by the European Commission or suitable guarantees. In particular, there is a risk or it cannot be ruled out that state authorities may also gain access to this data within the framework of the laws applicable there - with only limited legal protection options. There is a data protection agreement with Google that includes the EU Standard Contractual Clauses with Google LLC. Further information from Google at:

https://privacy.google.com/businesses/compliance/#!#gdpr

The legal basis for the use of Google Analytics is consent pursuant to Art. 6 para. 1 sentence 1 lit. a GDPR.

You can revoke your consent given to us at any time with effect for the future by preventing the storage of cookies by setting your browser software accordingly. However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent.

In addition, you can revoke the consent you have given us at any time with effect for the future via our cookie manager.

It is also possible to prevent the collection of data generated by the cookie and related to your use of the website (including the shortened IP address) and the processing of this data by Google by downloading and installing the browser plugin available at the following link: http: //tools.google.com/dlpage/gaoptout?hl=de

The personal or pseudonymous data will be deleted or anonymized after 14 months.

Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there.

By activating IP anonymization on this website, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. You can find the locations of Google's data centers at: https: //www.google.com/about/datacenters/locations/index.html

Google will use this information on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data unless you have allowed this in your Google account.

Further details and information can be found in Google's data protection information at https://support.google.com/analytics/answer/6004245?hl=de or the Google data protection declaration at www.google.com/intl/de/policies/privacyand in the settings for the display of Google's advertising at https://adssettings.google.com/authenticated.

Insofar as legally required, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR. You can revoke your consent at any time with effect for the future via our cookie manager.
If you have given us your voluntary consent, which you can withdraw at any time, we also use Google Ads conversion tracking to measure the success of our advertising measures. After certain target achievements on our website ("conversions") - such as registration for our newsletter or a download - this target achievement is recorded by Google. Google can thus measure the number of target achievements. In addition, Google will use previously set cookies to assign which advertisements were previously clicked on and were therefore decisive for the target achievement. Google processes this data on servers in the USA, but will not associate it with personal data from your Google account.

You can prevent the recording of cookies at any time by means of a corresponding setting in the Internet browser used and thus permanently prevent the setting of cookies. Options for deactivating cookies from third-party providers can be found at www.networkadvertising.org or at Digital Advertising Alliance Opt-Out Platform.

Insofar as legally required, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR. You can revoke your consent at any time with effect for the future via our cookie manager.

Use of Google Maps

This website occasionally uses Google Maps from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google Maps is a web service for displaying interactive (land) maps in order to visualize geographical information. By using this service, you will be shown our location and it will be easier for you to find us.

Information about your use of our website (such as your IP address and location data) is transmitted to Google servers and stored there as soon as you access the subpages in which the Google Maps map is integrated. This may also involve transmission to the servers of the parent company Google LLC. in the USA. This occurs regardless of whether Google provides a user account through which you are logged in or whether a user account exists. If you are logged in to Google, your data will be assigned directly to your account. If you do not wish your data to be associated with your Google profile, you must log out before activating the button.

If you do not agree to the future transmission of your data to Google when using Google Maps, you also have the option of completely deactivating the Google Maps web service by switching off JavaScript in your browser. Google Maps and thus also the map display on this website can then not be used.

In addition, the use of Google Maps and the information obtained via Google Maps is subject to the Google Terms of Use and the Terms and Conditions for Google Maps.

In addition, Google offers further information at https://adssettings.google.com/authenticated andhttps://policies.google.com/privacy.

Insofar as legally required, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 para. 1 sentence 1 lit. a) GDPR. You can revoke your consent at any time with effect for the future via our cookie manager.

Use of Google Remarketing

If you have given us your voluntary consent, which can be revoked at any time, we use Google Remarketing on our website to place ads in the Google advertising network in such a way that they are generally displayed to users who are presumed to be interested in our services and content. For these purposes, a cookie (or comparable technology) may be stored on your browser when you visit our website and when you visit certain content on other websites that are active in the Google advertising network (e.g. www.youtube.com), which records which websites you have visited and which content you are interested in (in addition, technical information on the browser and operating system, referring websites, time of visit and other information on the use of the online offer is stored). On the basis of this information, Google can record the interest in certain content and services and use it for the targeted display of advertising on other websites.

According to its own statements, Google does not merge the data collected in the context of remarketing with your personal data, which may be stored by Google. In particular, according to Google, pseudonymization is used in remarketing.

The purpose of this is to provide you with interest-based advertising and to use our advertising and fundraising measures in a more targeted manner. Further evaluation takes place over a period of up to two years. The legal basis for the storage of cookies is your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR.

If you do not want advertisements tailored to your interests to be displayed to you, you can deactivate cookies in your browser or inform Google of this for the future via the following link: https: //adssettings.google.com/.

Insofar as legally required, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR. You can revoke your consent at any time with effect for the future via our cookie manager.

Bing Ads

If you have given us your voluntary consent, which you can revoke at any time, we also use conversion tracking from Microsoft (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA) to measure the success of our advertising measures. After certain target achievements on our website ("conversions") - such as registration for our newsletter or a download - this target achievement is recorded by Microsoft. This enables Microsoft to measure the number of target achievements. In addition, Microsoft will use previously set cookies to assign which advertisements were previously clicked on and were therefore decisive for the target achievement. We only learn the total number of users who clicked on a Bing ad and were then redirected to target pages. No personal information about the identity of the user is disclosed. Microsoft processes this data on servers in the USA, but will not associate it with personal data from your Google account.

If you do not wish to participate in the tracking process, you can prevent the recording of cookies at any time by means of a corresponding setting in the Internet browser used and thus permanently prevent the setting of cookies. Further information on data protection and the cookies used by Microsoft Bing can be found on the Microsoft website(https://privacy.microsoft.com/de-de/privacystatement). General options for deactivating cookies from third-party providers can be found at www.networkadvertising.org or at Digital Advertising Alliance Opt-Out Platform.

Insofar as legally required, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR. You can revoke your consent at any time with effect for the future via our cookie manager.

Use of Matomo

This website uses the open source web analysis service Matomo.

With the help of Matomo, we are able to collect and analyze data about the use of our website by website visitors. This enables us to find out, among other things, when which pages were accessed and from which region. We also record various log files (e.g. IP address, referrer, browser and operating system used) and can measure whether our website visitors perform certain actions (e.g. clicks, purchases, etc.).

The use of this analysis tool is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

IP anonymization
We use IP anonymization for the analysis with Matomo. Your IP address is shortened before the analysis so that it can no longer be clearly assigned to you.

Cookie-free analysis
We have configured Matomo so that Matomo does not store any cookies in your browser.

Hosting
We host Matomo exclusively on our own servers so that all analysis data remains with us and is not passed on.

Adalyser

If you have given us your voluntary consent, which can be revoked at any time, the German Animal Welfare Federation uses the Adalyser evaluation platform, a service of OneSoon Limited, 3000Aviator Way, Manchester M22 5TG, United Kingdom, to analyze the results in the area of TV ads. This is done on the legal basis of Art. 6 para. 1 f) GDPR due to our legitimate interests in being able to improve our respective website and our advertising measures.

Adalyser uses so-called "cookies", text files that are stored on your computer and enable your use of the website to be analyzed. All cookies on our websites contain purely technical information, not personal data. In addition, Adalyser only transmits the IP address in anonymized form.

Insofar as legally required, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR. You can revoke your consent at any time with effect for the future via our cookie manager.

Facebook Pixel

If you have given us your voluntary consent, which can be revoked at any time, this website uses Facebook's visitor action pixel to measure conversions. The provider of this service is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the data collected may also be transferred to the USA and other third countries. In principle, the USA has a level of data protection which, in the opinion of the ECJ, does not fully match the level of data protection in the EU. There is no adequacy decision by the European Commission or suitable guarantees. In particular, there is a risk or it cannot be ruled out that state authorities may also gain access to this data within the framework of the laws applicable there - with only limited legal protection options.

For example, the behavior of site visitors can be tracked after they have been redirected to the provider's website by clicking on a Facebook ad. This allows the effectiveness of Facebook ads to be evaluated for statistical and market research purposes and future advertising measures to be optimized.

The data collected is anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook Data Usage Policy. This allows Facebook to place advertisements on Facebook pages and outside of Facebook. This use of the data cannot be influenced by us as the website operator.

The use of Facebook pixels is based on your consent (Art. 6 para. 1 lit. a GDPR); consent can be revoked at any time with effect for the future. To revoke your consent at any time or to customize your cookie settings (including selecting and deselecting cookies), please click on the "Cookie settings" button on our website and make the desired selection.

You can find further information on protecting your privacy in Facebook's privacy policy: https: //de-de.facebook.com/about/privacy/.

You can also deactivate the remarketing function "Custom Audiences" in the settings for advertisements at https://www.facebook.com/ads/preference/?entry_product=ad_settings_screen. To do this, you must be logged in to Facebook.

If you do not have a Facebook account, you can deactivate usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance: http: //www.youronlinechoices.com/de/praferenzmanagement/.

Where legally required, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 para. 1 sentence 1 lit. a) GDPR. You can revoke your consent at any time with effect for the future via our cookie manager.

YouTube

The German Animal Welfare Federation uses the provider YouTube, among others, for the integration of videos. YouTube is operated by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland.

The "extended data protection mode" is used to integrate the YouTube videos, which means that a cookie is only stored on the user's computer when the respective YouTube video is played. YouTube states that no personal cookie information is stored when embedded videos are played in extended data protection mode.

Further information on data processing and notes on data protection by YouTube (Google) can be found at https://www.google.de/intl/de/policies/privacy/. If you want to ensure that YouTube does not receive any data from you, please do not click on the embedded YouTube videos.

Insofar as legally required, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 para. 1 sentence 1 lit. a) GDPR. You can revoke your consent at any time with effect for the future via our cookie manager.

Facebook

Our Facebook page www.facebook.com/tierschutzbund also gives you the opportunity to find out about our services and to contact and interact with us. Our Facebook page is provided on the basis of the agreement concluded with Facebook (Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland) on the joint processing of personal data in accordance with Art. 26 GDPR ("Page Insights Supplement regarding the controller"). Accordingly, we cannot make and implement any decisions regarding the processing of Insights data ourselves. The primary responsibility under the GDPR for the processing of Insights data and the fulfillment of all obligations under the GDPR with regard to the processing of Insights data is assumed by Facebook.

We would like to point out that when you visit the Facebook fan page, your data as a user outside the EU may be processed. The involved Facebook, Inc. has committed itself as a Privacy Shield certified US provider to comply with the data protection standards of the EU: https: //www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active (as of 02.11.2018).

Your data may be processed for market research and advertising purposes, for example by creating user profiles based on the interests resulting from your usage behavior and using them to display advertisements. As a rule, cookies are stored on your computer for this purpose.

Through the "Page Insights" function, we can retrieve statistical data from Facebook in various categories in connection with the use of the Facebook fan page, such as the total number of page views, "Like" information, page activities, post interactions, video views, post reach, comments, shared content, responses, proportion of men and women, origin in relation to country and city, language, and clicks on telephone numbers. We use this information to make our pages more attractive and tailored to your needs (e.g. by identifying the right time to publish content).

As part of the Facebook fan page, users' personal data is processed to protect our legitimate interests in designing our information offerings and communications with users in line with requirements and target groups (legal basis: Art. 6 para. 1 lit. f GDPR). If you are asked by Facebook as the provider of the platform for consent to a specific data processing, the processing is carried out on the legal basis of Art. 6 para. 1 lit. a GDPR.

With regard to the exercise of data subject rights and requests for information, we would like to point out that you can assert these most effectively directly with Facebook (see www.facebook.com/legal/terms/information_about_page_insights_data).

Further information on the processing and use of data as well as your rights in this regard and setting options to protect your privacy, including the option to object (opt-out), can be found in Facebook's data protection information at www.facebook.com/about/privacy/and in the "Information on Page Insights data" at https://www.facebook.com/legal/terms/information_about_page_insights_data

Opt-out: https://www.facebook.com/settings?tab=ads or http://www.your onlinechoices.com

Pinterest tag

We have integrated Pinterest tags on this website. The provider is Pinterest Europe Ltd, Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland.

Pinterest Tag is used to record certain actions that you perform on our website. The data can then be used to show you interest-based advertising on our website or on another page of the Pinterest Tag advertising network.

For this purpose, the Pinterest tag collects, among other things, a tag ID, your location and the referrer URL. In addition, campaign-specific data such as order value, order quantity, order number, category of purchased items and video views may be collected.

Pinterest Tag uses technologies that enable cross-page recognition of the user to analyze user behavior (e.g. cookies or device fingerprinting).

If consent has been obtained, the above-mentioned service is used exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 TTDSG. Consent can be revoked at any time. If consent has not been obtained, this service is used on the basis of Art. 6 para. 1 lit. f GDPR; the website operator has a legitimate interest in the most effective marketing measures possible.

Pinterest is a global company, which means that data may also be transferred to the USA. According to Pinterest, this data transfer is based on the standard contractual clauses of the EU Commission. You can find details here: https://policy.pinterest.com/de/privacy-policy.

You can find more information about Pinterest Tag here: https://help.pinterest.com/de/business/article/track-conversions-with-pinterest-tag.

LinkedIn Insight Tag

If you have given us your voluntary consent, which can be revoked at any time, this website uses the conversion tracking pixel "LinkedIn Insight Tag" from LinkedIn Ireland Unlimited, Wilton Place, Dublin 2, Ireland, to measure conversions. LinkedIn stores a cookie in your browser for this purpose.

The legal basis for this data processing by the LinkedIn Insight Tag is your consent in accordance with Art. 6 para. 1 lit. a) GDPR. The tracking process will not be initiated without your consent. Once you have given your consent, you can revoke it at any time via the cookie settings (link in the footer) with effect for the future.

The LinkedIn Insight tag enables the collection of data on visits to our website, including URL, referrer URL, IP address, device and browser properties (user agent) and timestamp. IP addresses are truncated or hashed (if they are used to reach members across devices). The members' direct identifiers are removed within seven days in order to pseudonymize the data. This remaining pseudonymized data is then deleted within 90 days.

LinkedIn does not share any personal data with the website owner, but only provides reports and notifications (in which you are not identified) about the website audience and ad performance. LinkedIn also provides retargeting for website visitors so that the website owner can use this data to display targeted advertising outside its website without identifying the member. We also use data that does not identify you to improve the relevance of ads and reach members across devices. LinkedIn members can control the use of their personal data for advertising purposes in their account settings.

Under certain circumstances, however, the aforementioned data may be transferred by LinkedIn to a third country, in particular the USA. This is done exclusively on the basis of the standard contractual clauses of the EU Commission in accordance with the legal requirements of Art. 46 GDPR. LinkedIn thereby undertakes to comply with the European level of data protection even in the event of such a data transfer from the EU.

Further information on data processing by LinkedIn can be found in the LinkedIn privacy policy (linked to: https://de.linkedin.com/legal/privacy-policy)

Option to object (opt-out): https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

Online surveys

We use LamaPoll to conduct surveys. The provider is Lamano GmbH & Co KG, Frankfurter Allee 69, 10247 Berlin (hereinafter referred to as LamaPoll).

LamaPoll enables us to create online surveys. The data you enter in our LamaPoll forms will be stored on LamaPoll's servers until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after processing has been completed). Mandatory statutory provisions - in particular retention periods - remain unaffected.

The use of LamaPoll is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in functioning online surveys. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

Order processing
We have concluded an order processing contract (AVV) for the use of the above-mentioned service. This is a contract prescribed by data protection law, which ensures that it processes the personal data of our survey participants only in accordance with our instructions and in compliance with the GDPR.

Paypal

If you wish to participate in one of our seminars or make a donation, you will be asked for your bank details and possibly your credit card number. The terms and conditions of the payment provider apply:

When paying with PayPal, credit card via PayPal or direct debit via PayPal, your payment data will be forwarded to PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal"), as part of the payment processing.

PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" via PayPal. PayPal uses the result of the credit check (statistical probability of non-payment) to decide which payment method can be offered. The credit report may contain so-called probability values (so-called score values). The basis for the score values (insofar as they are included in the result of the credit report) is a scientifically recognized mathematical-statistical procedure - among other things, your address data is used for this purpose. For further data protection information (also on the credit agencies), please refer directly to PayPal's privacy policy.

Security

The German Animal Welfare Federation uses appropriate technical and organizational security measures to protect your personal data managed by us against accidental or intentional manipulation, loss, destruction or against access by unauthorized persons. The transmission of data is secured by SSL encryption so that unauthorized third parties cannot gain access to personal data. Our security measures are continuously improved in line with technological developments.

Right to information, correction, blocking and deletion of data

As already described in detail in Part 1, Section 9 above, you have, among other things, a right of access to the personal data stored about you and also a right to rectification of inaccurate data, blocking and erasure. If you would like information about your personal data or its correction or deletion, or if you have further questions about the use of your personal data provided to us, please contact us by e-mail or post at the addresses given above in Part 1, Section 1.

If you wish to contact us by e-mail, we would like to point out that the content of unencrypted e-mails can be viewed by third parties. We therefore recommend that you send confidential information in encrypted form or by post.

Inclusion, validity and up-to-dateness of the data protection information

Due to the further development of our website or the implementation of new technologies or similar, it may become necessary to change this data protection notice. The German Animal Welfare Federation reserves the right to change the data protection information at any time with effect for the future. We will publish all changes on this page. Older versions are available for you to view in an archive.

Status: September 8, 2021

DATA PROTECTION INFORMATION PART 3Supplementary privacy policy for our "My pet" app

This supplementary privacy policy applies exclusively to our "My Pet" app and not to the website www.tierschutzbund.de.

What data is processed?

We have deliberately decided not to require registration for our app. All information entered in the pet profile, for example, is used exclusively in the app. Individual details about the animal, such as weight, external characteristics or age, are automatically filtered in conjunction with the interface in order to display individual advice articles. They are not analyzed or used for other purposes.

An anonymized account is generated when the app is used. This is done using a randomly generated ID that identifies the user (UUID4). A user's data records are assigned to this ID. In the event of support or maintenance, the programmers can only view the ID and no other user data (such as name or email).

Details such as the veterinarian, the animal's medication, the favorite place or the registration number are used to describe the animal and are primarily relevant for the user. However, in the event of loss, a completed profile with this information (excluding private details such as the vet) can be shared at the user's request, so that all the information about the animal is available for a wanted poster or an inquiry to local animal shelters.

Access authorizations

As part of our app, we request the following access authorizations for the following purposes/functionalities:

  • Calendar: to enter and remove the animal's appointments in your own calendar
  • Camera: to take pictures of your own animals and save them (in the backend [= technical platform that stores and filters the data] of the app and on the device itself)
  • Photo gallery: to add existing pictures to the animal profile (in the backend [= technical platform that stores and filters the data] of the app and on the device itself)
  • Push notifications: to be informed about current alerts or news

Calendar function

Users can add their pet's appointments in the app, such as appointments with the vet. These appointments are also saved in the calendar of the user's smartphone. However, these entries are not routed via the app's interface, but are entered directly into the respective calendar by the device. The editors of the app have no knowledge of the entries.

Push messages

We would like to inform users about news in the app, such as new guide information, even if they are not currently using our app. To do this, we use push messages that briefly state what news the app has to offer. Clicking on the message takes the user to the app.

Users can deactivate the push notifications at any time in the app settings or in the device settings.

Camera & Photo Gallery

In order for a photo to be added to the animal's profile in the app, the app requires access to both the smartphone's camera function and the photo gallery. The photos that users add are also stored in the app's backend (technical platform that stores and filters the data), to which only admins have access.

Use of Google Maps

The "animal shelter search" in the app is supported by Google Maps in order to provide users with a functionality within our app that searches for and displays animal shelters in the area (legal basis: Art. 6 para. 1 lit. b GDPR). The addresses of the animal shelters are stored in the backend (= technical platform that stores and filters the data) and are made available to the app via the interface.

Google Maps is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"), which receives the user's IP address to display the map.

Information about your use of our app page (such as your IP address and location data) is transmitted to Google servers and stored there as soon as you call up the "Animal shelter search", in which the map from Google Maps is integrated. This may also involve transmission to the servers of the parent company Google LLC. in the USA. This occurs regardless of whether Google provides a user account through which you are logged in or whether a user account exists. If you are logged in to Google, your data will be assigned directly to your account. If you do not wish your data to be associated with your Google profile, you must log out before activating the button. If you do not agree to the future transmission of your data to Google when using Google Maps, please do not use the "Animal shelter search" and do not access the app page/function.

Through certification in accordance with the EU-US Privacy Shield, Google guarantees that the data protection requirements of the EU are also complied with when processing data in the USA.

In addition, the use of Google Maps and the information obtained via Google Maps is governed by the Google Terms of Use and the Terms and Conditions for Google Maps. In addition, Google offers further information at https://adssettings.google.com/authenticated andhttps://policies.google.com/privacy.

Insofar as legally required, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR. You can revoke your consent at any time with effect for the future.

Use of Google AdWords

If you have given us your voluntary consent, which can be revoked at any time, we use Google AdWords Conversion Tracking to measure the success of our advertising measures. AdWords is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"), which we use. This is done on the legal basis of Art. 6 para. 1 f) GDPR due to our legitimate interests in improving our app and our advertising measures.

After downloading the app, this target achievement ("conversion") is recorded by Google. Google can thus measure the number of target achievements. In addition, Google will use previously set cookies to assign which advertisements were previously clicked on and were therefore decisive for the target achievement. Google processes this data on servers in the USA, but will not associate it with personal data from your Google account.

You can prevent the recording of cookies at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Options for deactivating cookies from third-party providers can be found at www.networkadvertising.org or at Digital Advertising Alliance Opt-Out Platform.

Insofar as legally required, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR. You can revoke your consent at any time with effect for the future.

Profile backup & backup option

In order to back up created profiles and to be able to use them again, e.g. when changing cell phones, it is possible to create an account. To do this, the user can create a backup under "Settings" > "Manage" > "Create backup". All they have to do is enter the user's e-mail address and a password of at least eight characters, which is stored in encrypted form on our servers. In the event of a cell phone change or loss, the animal data can be restored. The data can only be viewed by the user themselves and, if necessary, by programmers with database access in the event of support or maintenance. Database access is encrypted and can only be decrypted by authorized admins or programmers in the event of support or maintenance. The database server responsible for the app is not accessible via the Internet, but only from the data center (network). The database user has a password of at least 100 characters.

Right to information, correction, blocking and deletion of data

As already described in detail in Part 1, Section 9 above, the user has, among other things, a right of access to the personal data stored about him/her and also a right to rectification of incorrect data, blocking and erasure. If the user would like information about their personal data or its correction or deletion or has further questions about the use of their personal data provided to us, they can contact us by e-mail or post at the addresses given in the legal notice above in Part 1, Section 1.

If you contact us by e-mail, we would like to point out that the content of unencrypted e-mails can be viewed by third parties. We therefore recommend sending confidential information in encrypted form or by post.

Inclusion, validity and up-to-dateness of the data protection information

Due to the further development of our app or the implementation of new technologies or similar, it may become necessary to change this data protection notice. The German Animal Welfare Federation reserves the right to change the data protection information at any time with effect for the future. We will publish all changes here. Older versions are available for you to view in an archive.

Status: September 08, 2021

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